By seeking out new clients and customers, you’ll get exactly that — people who come and go, buy once, maybe a few times. If you’re lucky, a small % will love your brand and stick by you for life and become raving fans — they’ll shout about you to all of their friends (for all of the good reasons).
Today, I want to take a deep dive into what makes a testimonial amazing. Whilst testimonials in general are great, I’ve found that testimonials that follow a set 3-step structure do the best, and you’ll see why.
When it comes to the marketing and advertising of any business, there is one mistake that I see all too often — focusing on getting new customers. The truth is, businesses that focus too much on getting new customers, miss out on a huge opportunity that could truly allow them to scale in size in a short amount of time.
If businesses started to focus more on the experience, the lives of it’s owners, it’s team and other stakeholders, and of course the lives of their clients, will all be amazingly better!
Giveaways are a great way of building leads – here’s the best 5 giveaways you can use…